TOMS :Improving people's lives has always been the foundation of our business model. TOMS founder Blake Mycoskie was a pioneer when in 2006 he laid the foundation for the One for One® model established by TOMS. Since then, we and our community have made a positive difference in the lives of over 100,000,000 people. Today we commit to invest 1/3 of our profits in grassroots movements or people who strive to improve our society and the lives of its people. That's why our shoes are very special, especially our classic Alpargata, the shoe that started the whole movement. It doesn't really matter where you go in your TOMS. You can always be sure that it is in the right direction, because they have already improved another person's life.